News & Events

Edinburgh Inspiring Capital launch Brand Adopter website

4 June 2008

Innovation Digital is pleased to announce the launch of the Edinburgh Inspiring Capital Brand Adopter's website. 

Just a few months after the launch of the Edinburgh City Region website, the team at EIC, along with partners Innovation Digital have just launched the redesigned corporate website.  The new corporate website offers new, improved functionality such as free image downloads and quick and easy access to Edinburgh Inspiring Capital Brand materials.

The website was developed using Immediacy Content Management System (WCMS) 5.3. The system provides a robust and flexible environment that is both easy to use and offers high levels of accessibility for the user. The EIC Brand Adopter's website is one of a number of sites that Innovation Digital has developed using this platform.

The redesigned website boasts a stunning design and allows you to:

  • View and order Brand materials online to give to visiting delegates and to dress high profile city region events
  • View and download images from our extensive image library of over 300 images
  • Read case studies and testimonials on how Edinburgh organisations are currently using and adopting the Edinburgh Inspiring Capital Brand.

As well as allow you easier access to materials and images, the website will also keep you more informed about the Edinburgh Inspiring Capital Brand.   The website includes sections on the history of the Brand, our successes so far, the people behind the Brand as well as news stories from the city region and previous e-zines.

We have worked with Innovation Digital to develop an administrative system that sits behind the website to deliver powerful management intelligence about our website visitors, their transaction summaries and order fulfilments. This depth of information is invaluable to Edinburgh Inspiring Capital team in maintaining audit trails, success measurements and calculating return on investment.
Frances Spencer, Website Project Manager, Edinburgh Inspiring Capital
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